agencies
about
We are Europe's leading marketing consultants in agency search and selection, agency relationship management and strategic marketing consultancy.
contact
+44 (0)20 7637 5331
news
- AI's Chris Fry gives seminars in advertising and promotional culture at Westminster University
- AI's Andrew Melsom reviews Paper Promises by Philip Coggan in Irish Examiner
- The Royal Marsden with AI's Chris Fry as Strategic Advisor win Silver at the 2011 DMA Awards
- AI's Andrew Melsom shares his insight on some current adverts in Campaign
- http://t.co/cpEprSgQ Google's Terminator glasses. I quite like reality as it is. Well, bar the commuter train
- http://t.co/tYZOHtJJ Ad caricatures of consumer behaviour- like when women in ads eat chocolate, close their eyes but don't chew or swallow
- http://t.co/VDamnn5g Come on women, give those moon craters a good scrub
- Oh dear. Looming problem for #waitrose ? http://t.co/8qu47aQB via @TwitPic
contracts, remuneration, audits and benchmarking
We ensure that the balance between great ideas and exceptional talent are delivered for the right price and against bespoke performance metrics. We can put you in touch with some inspiring procurement people who will be able to tell you how we have worked together to identify and then foster the best talent and secure it on to your business.
Agency Insight will support you in optimising your agency mix, reviewing agency contracts to achieve cost efficiencies and agency auditing.
Together with our partners in the USA, Jones Lundin Beals, we hold global agency benchmarks and ensure that these are updated regularly for 16 cities across the world.
We provide the following services to our clients:
Negotiate agency contracts
Devise bespoke PRB models
Benchmark agency terms
Agency relationship audit
Procurement workshops