agencies
about
We are Europe's leading marketing consultants in agency search and selection, agency relationship management and strategic marketing consultancy.
contact
+44 (0)20 7637 5331
news
- AI's Andrew Melsom reviews 'Viva la Revolution!' in the Irish Examiner
- Pitch process handled by Agency Insight: 18 Feet & Rising win National Trust account
- AI's Chris Fry gives seminars in advertising and promotional culture at Westminster University
- AI's Andrew Melsom reviews Paper Promises by Philip Coggan in Irish Examiner
- The Social Brands 100 shortlist for 2012 is revealed http://t.co/IL02qoDK
- 25 Most Epic Ads That Aren't Apple's '1984' http://t.co/6iQy7sWS
- Congratulations to @18feetandrising for winning the National Trust account! Pitch was handled by us, hooray! http://t.co/mLBO0Y8O
- http://t.co/aqOnbVcj Dollar Shave Club advert - I love it when brands are direct AND amusing
Toyota and Lexus: Agency Roster Consultation
Objective
To develop and recommend the most effective working structure and efficient roster of agencies for delivering successful communications across Lexus and Toyota marketing.
Process
Extensive interviews with all agencies and desk analysis, benchmarking and scenario plays to determine recommendations and conclusions.
Outcome
Result = reduction in fees and a great return on investment.
"An outstanding piece of work" - Country GM