agencies
about
We are Europe's leading marketing consultants in agency search and selection, agency relationship management and strategic marketing consultancy.
contact
+44 (0)20 7637 5331
news
- AI's Andrew Melsom reviews 'Viva la Revolution!' in the Irish Examiner
- Pitch process handled by Agency Insight: 18 Feet & Rising win National Trust account
- AI's Chris Fry gives seminars in advertising and promotional culture at Westminster University
- AI's Andrew Melsom reviews Paper Promises by Philip Coggan in Irish Examiner
- The Social Brands 100 shortlist for 2012 is revealed http://t.co/IL02qoDK
- 25 Most Epic Ads That Aren't Apple's '1984' http://t.co/6iQy7sWS
- Congratulations to @18feetandrising for winning the National Trust account! Pitch was handled by us, hooray! http://t.co/mLBO0Y8O
- http://t.co/aqOnbVcj Dollar Shave Club advert - I love it when brands are direct AND amusing
Tourism Ireland
Objective
Follow the strict OJEU guidelines and run a concurrent pitch for both the creative and media business.
Process
Agency Insight was involved in the evaluation of all tender submissions, pitches and fee proposals. Throughout the process we helped the client assess and develop the work and strategies put forward by competing agencies.
Outcome
In May 2011 Publicis was appointed as the new creative agency, and Carat as the new media agency.