Agency Insight

National Trust: Agency Search and Selection

Agency Insight appointed a new media agency for the conservation and preservation charity that boasts 3.5million members...

Objective

Find a new media agency to work with The National Trust to reinvigorate the brand in customers mindsets and increase visitor numbers nationwide.

Process

Agency Insight conducted a staged process to develop ideas and exploit new channels of communication with customers. Agencies were given specific tasks to complete to prove competencies.

Outcome

A new media agency appointment.